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IN THE NEWS

The Misfits Camp prove that a different type of AI can do wonders for the creative industry
adobo magazine
January 25, 2024
While the emergence of artificial intelligence has threatened most jobs in the past year, it must embraced to fully understand its advantages to the creative industry. But there is another kind of AI that the industry can tap into: Autistic Intelligence.

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Merlee Jayme’S The Misfits Camp Launches Series Of Films Featuring Divergent Creatives For National Autism Consciousness Week
campaign brief asia
January 24, 2024
AI has threatened most jobs in the past year and the future. While creatives prove their superior talent and thinking, everyone must embrace AI to fully understand and experience its advantages to our business. But there is another kind of AI that the industry can tap into. Autistic Intelligence..

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Beyond labels, Merlee Jayme's 'Create Different' mindbook taps into neurodiverse talent
campaign asia
Aug 9, 2023
"If there is an autistic spectrum, there’s an artistic spectrum too," says the ex-Dentsu creative on launching the first-of-its-kind mindbook to assess neurodivergent skillsets for the ad industry.

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Neurodiversity initiative ‘The Misfits Camp’ sheds light on what it means to be different
Inquirer POP!
July 28, 2023
The Misfits Camp is a post-school training center for the neurodiverse that aims to hone their creative skills and talents and fully equip them to pursue careers in the creative industry. As research discovered that the neurodiverse possesses great ability and strength in creative aptitudes, this learning camp values what it can offer to the world by bringing out its best potential.

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Merlee Jayme Launches ‘The Misfits Camp’: A Haven For Creatives With Mental And Physical Disabilities
Campaign Brief Asia
July 18, 2023
After a successful career in the advertising industry, Merlee Jayme, the previous founder of an award-winning agency and Chief Creative Officer of Dentsu Asia & Pacific, has decided to take on a purpose-driven venture: launching ‘The Misfits Camp.’

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The Misfits Camp empowers neurodivergent creatives in Manila
adobo magazine
July 18, 2023
Why do you want to fit in when you’re born to stand out? This quote was by Dr. Seuss and this is exactly why The Misfits Camp was born.

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Merlee Jayme unveils The Misfits Camp to empower neurodiverse talent
campaign asia
July 18, 2023
The Misfits Camp is a groundbreaking initiative aimed at changing the way in which neurodiverse and physically-disabled individuals are perceived in the workplace, through breaking down barriers that have traditionally prevented them from achieving their full potential.

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