IN THE NEWS
campaign asia
Aug 9, 2023
"If there is an autistic spectrum, there’s an artistic spectrum too," says the ex-Dentsu creative on launching the first-of-its-kind mindbook to assess neurodivergent skillsets for the ad industry.
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Inquirer POP!
July 28, 2023
The Misfits Camp is a post-school training center for the neurodiverse that aims to hone their creative skills and talents and fully equip them to pursue careers in the creative industry. As research discovered that the neurodiverse possesses great ability and strength in creative aptitudes, this learning camp values what it can offer to the world by bringing out its best potential.
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Campaign Brief Asia
July 18, 2023
After a successful career in the advertising industry, Merlee Jayme, the previous founder of an award-winning agency and Chief Creative Officer of Dentsu Asia & Pacific, has decided to take on a purpose-driven venture: launching ‘The Misfits Camp.’
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Why do you want to fit in when you’re born to stand out? This quote was by Dr. Seuss and this is exactly why The Misfits Camp was born.
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The Misfits Camp is a groundbreaking initiative aimed at changing the way in which neurodiverse and physically-disabled individuals are perceived in the workplace, through breaking down barriers that have traditionally prevented them from achieving their full potential.
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